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Zegna: Made To Measure 2024

Brand
Date

Apr 2024

Description

Zegna presents the Made To Measure 2024 campaign, an editorial showcase focusing on the house's latest tailoring and knitwear. The project emphasizes the clean silhouettes and tactile qualities of the collection through a series of minimalist portraits. Photographed by Stefano Moro Van Wyk, the imagery features designs by Alessandro Sartori, highlighting an earthy color palette of tan, brown, and grey. The campaign utilizes a mix of crisp hard light and soft natural lighting to accentuate the drape and texture of suede, wool, and structured fabrics. Models Matthew Seymour and Przemek Szubert anchor the portraits, with hair styling by Massimo Gamba.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Color
Camel
Background

White Seamless

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