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Zegna

Joseph Lee x Zegna
Brand
Date

Jan 2024

Description

Zegna partners with artist Joseph Lee for this editorial portrait series. The campaign leans into a minimalist aesthetic, focusing on the intersection of tailored garment construction and individual expression. Captured by photographer Leonardo Veloce, the imagery employs soft, diffused lighting to emphasize the texture of the structured jackets. Fashion editor and stylist Jeanne Yang directs the wardrobe, opting for a clean, monochrome approach that highlights the precision of the apparel.

Style

Editorial, Vertical, Monochrome

Industries

Luxury Fashion Houses

Background

White Seamless

Context

Portrait / Headshot

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