YSL Beauty
YSL Beauty Pure Shots
Brand
ProjectYSL Beauty Pure Shots
Date
Dec 2023
Description
YSL Beauty presents the Pure Shots skincare campaign, a series of macro beauty portraits capturing the product's application. Photographed by Turkina Faso, the imagery focuses on the texture of the skin, with model Alicia Lindén Guinez demonstrating the application of the cream in a studio environment. The production prioritizes clean beauty aesthetics, utilizing polished beauty lighting and tight compositions to highlight natural skin details. Casting by Olivier Duperrin and hair styling by Simon Chossier support the campaign's focus on minimalist, clinical presentation.
Style
Commercial, Square, Clean, Polished
Techniques
Beauty Light, Macro
Industries
Skincare
Background
White Seamless
Context
Advertising Campaign
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