Wise explores personal finance narratives in the 'Secret Wife' commercial campaign. Developed by Little Big Engine, the project features a conversation between three characters set within a residential interior.
The spot utilizes live-action technique to ground the dialogue, leaning into a clean, minimalist aesthetic. Bright natural light fills the space, emphasizing neutral tones throughout the domestic setting.
Production was handled by Little Big Engine and Zip Films, with post-production and visual effects provided by Cosmic Pictures. Music and sound design were composed by Jam Music Collective.