Wingstop: Jalen Green
Brand
Date
Feb 2025
Description
Wingstop features professional basketball player Jalen Green in this energetic campaign spot. Developed by 72andSunny LA, the film leans into a cinematic visual style with an atmospheric, moody color grade that captures the subject in an urban, nighttime environment. Anchored by live-action technique, the narrative captures Green moving through a bustling street scene. The production makes deliberate use of high-contrast overhead lighting to ground the brand placement in a contemporary, real-world context.
Style
Horizontal, Cinematic, Moody, Golden Hour
Industries
Color
Jet Black
Beige
Background
Street
Context
TVC / TV Commercial
Associated creatives
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