Wingstop: Talent video – Judy
Brand
Date
Mar 2026
Description
Wingstop leans into experiential advertising with this vertical talent video, documenting a public installation piece featuring a scaled-up, textured orange chicken wing. Filmed in an urban square, the piece captures a live-action reaction to the sculpture, which sits surrounded by smoke effects and caution tape. The project incorporates promotional signage and interactive elements like branded game cards within a documentary framework. The production team at Hello handles the creative execution, focusing on the public's encounter with the brand installation in a high-traffic environment.
Style
Documentary, Vertical, Clean
Industries
Color
Burnt Orange
Pure White
Navy
Background
Public Square
Context
Social Media / Short Form Video
Associated creatives
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