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Wingstop: Hero film chicken stunt Parramatta

Date

Mar 2026

Description

Wingstop leans into a high-energy promotion for its Parramatta location, centering on a theatrical stunt that blends live-action performance with visual effects. The film captures a dynamic narrative featuring an oversized chicken wing prop deployed within the city center, accompanied by aerial photography and fast-paced editing to build impact. Developed by agency Hello, the campaign utilizes a cinematic approach to frame the brand's presence in the local market. The production emphasizes a bold, action-oriented aesthetic that transitions from wide cityscape views to intimate crowd reactions.

Style

Horizontal, Action, Cinematic

Techniques

VFX / visual effects

Industries
Context

Brand Film / Corporate Video

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