Wiener Städtische
Best Friends
Brand
ProjectBest Friends
Date
Jan 2025
Description
Wiener Städtische brings a sense of youthful connection to the forefront in their latest campaign, 'Best Friends.' This commercial video production highlights the bond between teenage boys across diverse settings, moving from school hallways and gymnasiums to outdoor urban environments. Produced by Cobblestone Filmproduktion with creative direction from Demner, Merlicek & Bergmann, the spot employs live-action technique and natural light to maintain a clean, candid aesthetic. The narrative relies on dynamic camera work to capture authentic moments of interaction, grounding the insurance and finance brand in relatable, everyday experiences.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Insurance
Color
Navy
Pure White
Background
Office
Context
Brand Film / Corporate Video
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