Wickes
Proud As A Peacock Kitchen Son Price
Brand
Date
Dec 2024
Description
Wickes highlights their latest kitchen range in this commercial spot, focusing on the tactile quality and modern design of their showroom displays. The film follows a young man exploring various kitchen features and cabinet configurations, leaning into clean, minimalist aesthetics to showcase functional retail interiors. Produced by MYTHSMYTH with creative direction from St Luke's, the project utilizes a natural light color palette and live-action technique to capture the space. Supporting production elements were provided by ET Casting, tenthree, Eclectic, 1920 VFX, and Carat.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Specialty Retailers
Color
Camel
Medium Grey
Background
Showroom
Context
TVC / TV Commercial
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