Wave Community Bank: Oct '21
Brand
Date
Jan 2025
Description
Wave Community Bank explores financial services and lending options through this animated commercial. The project utilizes flat vector illustrations to break down loan applications and banking concepts, relying on a minimalist aesthetic to convey its messaging. Developed by AdSmart from Sky, the animation moves through a narrative of financial choice, featuring character-driven sequences and clean graphic assets. The visual language leans into a turquoise-forward color palette with clear typography to frame the brand's offerings.
Style
Vertical, Commercial, Graphic
Techniques
Animation, Vector
Industries
Color
Forest Green
Pure White
Gold
Background
Illustrated Frame
Context
Brand Film / Corporate Video
Associated creatives
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