Vue: Be Transported
Jan 2025
Vue’s Be Transported campaign highlights the premium comfort of its theatre offerings through a series of cinematic visuals. The promotional spot focuses on the tactile elements of high-end cinema seating, capturing the material quality of leather and integrated control features. Utilizing a moody, low-key lighting palette, the work leans into the immersive atmosphere of the viewing experience. The project features creative direction from agency Hijinks, with production and post-production duties handled by Daydreamer. Additional VFX support was provided by The Harbor Picture Company (UK), while the audio landscape was shaped by composers at String and Tins and Radford Music. The film uses a combination of smooth, sweeping camera movements and detailed 3D render and CGI techniques to emphasize the design of the environment.
Horizontal, Action, Cinematic, Moody, Clean
Low-key / chiaroscuro, 3D render / CGI
Black Seamless
Brand Film / Corporate Video