The North Face: HKE
Brand
Date
Dec 2025
Description
The North Face highlights high-performance apparel in HKE, a project centered on outdoor exploration. The film documents hikers navigating rugged, mountainous environments, emphasizing technical garment construction through a series of sweeping aerial drone perspectives and detailed close-ups. Featuring cool color grading and natural light, the visual language prioritizes a cinematic aesthetic across glacial landscapes. Production was led by STEEP LEARNING GROUP, with additional contributions from Father on sound and The Harbor Picture Company (UK) handling post-production and visual effects.
Style
Horizontal, Cinematic, Cool, Nostalgic
Techniques
Natural light, Drone footage
Industries
Color
Pure White
Charcoal
Navy
Background
Mountain
Context
Advertising Campaign, Brand Film / Corporate Video
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