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Model Adriana Lima in a burgundy lingerie set against a purple gradient background with blowing dark hair
Model Adriana Lima posing in a dark pink lingerie set against a soft purple studio background.
Model wearing a black floral lace bra against a pink gradient background for Victoria's Secret
Model with long dark hair blowing in the wind wearing a dark floral lingerie set against a soft pink gradient background
Model Hyunjoo Hwang wearing dark lingerie and a matching neckpiece while posing on a gradient pink and purple studio floor.
Model Hyunjoo Hwang in purple lingerie against a magenta gradient background photographed by Dan Beleiu for Victoria's Secret.
Model Hyunjoo Hwang wearing a purple lace bra and floral choker against a pink gradient background for Victoria's Secret.
Model wearing black lace lingerie and a lavender neck choker against a solid purple studio background with hair flowing back.
Portrait of model Adriana Lima with long dark wavy hair against a vibrant magenta background for Victoria's Secret.
Model Adriana Lima in a burgundy lingerie set against a purple gradient background with blowing dark hair
Model Adriana Lima posing in a dark pink lingerie set against a soft purple studio background.
Model wearing a black floral lace bra against a pink gradient background for Victoria's Secret

Victoria's Secret Wicked Sheer Shimmer 2026

About

Victoria's Secret presents the Wicked Sheer Shimmer campaign, a high-end lingerie project showcasing an intimate apparel collection. The imagery emphasizes rich jewel tones and textured lace, utilizing a vibrant magenta and purple gradient backdrop to establish a distinct visual identity. Captured by photographer Dan Beleiu, the series features models Adriana Lima and Hyunjoo Hwang in a collection of dynamic studio portraits. Styled by Dione Davis, the aesthetic leans into a polished, commercial look defined by soft lighting and motion-focused hair styling. The campaign employs a saturated color palette to highlight the sheen of both the fabric and skin, resulting in a luminous and focused presentation of the brand's latest designs.

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