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Vans: Live For The Funk

Brand
Date

Dec 2025

Description

Vans presents 'Live For The Funk,' a lifestyle project that captures a sun-drenched narrative of movement and exploration. The film follows a pair through a series of casual interactions, moving from open road sequences in a vintage car to impromptu skateboarding sessions in natural light. Produced by True Gent, the project leans into a nostalgic aesthetic, utilizing analogue-style cinematography to ground the outdoor scenes. The work frames the brand's apparel through a series of wide landscapes and intimate close-ups, focusing on movement and environment.

Style

Lifestyle, Horizontal, Cinematic, Nostalgic

Techniques

Analogue / film, Natural light

Industries
Color
Pure White
Denim
Lemon
Background

Road

Context

Brand Film / Corporate Video

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