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Vans

Custom Culture
Brand
Date

Feb 2025

Description

The Vans Custom Culture initiative comes to life through an animated video production that draws on the aesthetics of street art and comic books. Produced by All Of Us Here, the piece follows a stylized spray can character navigating an urban environment defined by a saturated, warm color palette. The project incorporates dynamic motion and halftone patterns, shifting from rhythmic cityscapes into sequences of swirling psychedelic visuals. By blending character design with high-energy animation, the work highlights the creative spirit at the heart of the Custom Culture project.

Style

Artistic, Horizontal, playful, Saturated, Warm

Techniques

Animation

Industries

High Street Fashion

Color
Golden Yellow
Jet Black
Pure White
Context

Social Media / Short Form Video

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