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Vans: Holiday Anthem

Brand
Date

May 2026

Description

The Holiday Anthem campaign for Vans captures the energy of youth culture through a series of vibrant, ensemble-driven vignettes. Directed by GREATERGOOD, the film blends action-oriented sequences with theatrical set pieces, featuring a diverse cast of performers, skaters, and cyclists. The production leans into a nostalgic visual language, utilizing Super 8 film aesthetics and fisheye lenses to frame its subjects across skateparks and sun-drenched suburban streets. The result is a cinematic exploration of movement that balances retro, 1980s-inspired textures with contemporary street style.

Style

Horizontal, Cinematic, playful, 1980s, Retro

Techniques

Natural light, Super 8 / 16mm

Industries
Color
Jet Black
Pure White
Background

Street

Context

Brand Film / Corporate Video

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