Van Cleef & Arpels presents its latest Ramadan capsule, a jewellery campaign centered on the brand's iconic clover motifs. Photographed by Charlotte Lapalus, the imagery features model Meriam Turki in a series of close-up portraits that highlight the intricate textures of gold necklaces, rings, and bracelets.
Shot against a solid purple backdrop, the campaign incorporates soft leaf shadow patterns and natural light to create a clean, editorial aesthetic. The composition balances the warmth of the jewellery and the subject's reddish-brown attire with a minimalist, high-contrast look.