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Vamousse

Head Lice
ProjectHead Lice
Date

Feb 2025

Description

Vamousse presents the Head Lice campaign, a commercial project developed by AdSmart from Sky. This animation utilizes minimalist graphic design and motion graphics to visualize the product's function. The creative direction relies on a high-contrast aesthetic, featuring white lice icons moving across a solid red background to form text. This vertical format asset prioritizes clear, rhythmic visual communication throughout the sequence.

Style

Vertical, Commercial, Graphic

Techniques

Animation, Motion Graphics

Industries

Skincare

Color
Pure White
Background

Solid Colour

Context

TVC / TV Commercial

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