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Brand Identity






Feb 2021
Tim Sumner presents a graphic design project focused on brand identity and editorial print production. The work features a series of 144-page booklets, measuring 90mm by 150mm, which serve as a study in typography and tactile material interaction. Utilizing specialty stocks from G. F Smith, including Colorplan and Curious Collection, the project emphasizes a minimalist layout through the use of clean, horizontal compositions and deliberate paper selection. The collection showcases various printing techniques, such as screen printing and emboss and deboss finishes. Each piece demonstrates a focus on stenciled lettering, color blocking, and structured visual storytelling. The design employs a primary color palette across its spreads, contrasting bold typographic elements with informative text blocks to define a distinct brand visual language.
Horizontal, Clean, Minimalist
Typography
White Seamless