unknown
Brand Identity
Brand
ProjectBrand Identity
Date
May 2021
Description
Half Full Brewing Co's brand identity centers on a minimalist aesthetic that pairs serif typography with functional, clean graphic design. The project spans a variety of touchpoints, from outdoor billboard installations to product-focused packaging and printed collateral. Designed by Freddie Hall, the work leans into a natural light environment to emphasize paper textures and the structural qualities of the beverage packaging. The application across beer bottles, coasters, and business cards maintains a consistent, understated visual language that relies on vector-based layouts and balanced composition.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Alcoholic Beverages
Color
Pure White
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.