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Uni of Derby: TVC

Date

Jan 2025

Description

University of Derby presents this television commercial, highlighting the institution's focus on academic exploration and creative coursework. The spot features dynamic sequences, ranging from laboratory-based research to imaginative conceptual imagery. Produced with creative input from AdSmart from Sky, the piece utilizes a mix of live-action technique and VFX to illustrate the hands-on nature of the university's learning environments. The visual execution leans into cinematic framing and a warm, clean aesthetic throughout.

Style

Horizontal, Cinematic, Warm, Clean

Techniques

VFX / visual effects

Color
Sky Blue
Jet Black
Background

Medical Clinic

Context

TVC / TV Commercial

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