Uber Eats: Message for Greta - Super Bowl 2025 Social Video
Brand
Date
Feb 2025
Description
Uber Eats highlights the chaos of modern digital communication in this social video campaign produced for Super Bowl 2025. Featuring filmmaker Greta Gerwig in an art-directed residential setting, the spot centers on a series of persistent, comedic pitches delivered via voicemail. The film utilizes a cinematic, live-action technique to contrast a clean, modern interior with the relentless nature of the incoming messages. Creative direction was led by Special Group USA, Special Australia, and Mayflower Entertainment, with production handled by O Positive and 2nd Wind Productions.
Style
Horizontal, Cinematic, Clean
Industries
Color
Jet Black
Beige
Off-White
Background
Living Room
Context
Social Media / Short Form Video
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