Trett Films: AdSmart Lockdown Video HD
Brand
Date
Jan 2025
Description
Trett Films chronicles the adaptation of commercial production in this documentary-style piece centered on the AdSmart from Sky campaign. The project explores the remote filmmaking processes necessitated during the lockdown period, providing a behind-the-scenes look at the technical and creative collaboration required to sustain high-quality output. Featuring insights from their creative leadership, the documentary uses a clean, live-action technique to pull back the curtain on the complexities of broadcast advertising. The production leans into a cinematic aesthetic, documenting the pivot toward distributed workflows in the media and entertainment sector.
Style
Documentary, Horizontal, Cinematic, Clean
Industries
Context
Brand Film / Corporate Video
Associated creatives
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