Tous: E-COMMERCE Jan 2024 by Adri Cuerdo
Brand
Date
Jan 2024
Description
Tous presents a series of e-commerce portrait assets, leaning into a minimalist aesthetic for its latest jewellery collection. Photographed by Adrian Cuerdo, the project features a range of portraiture that emphasizes accessories through tight compositions and clean studio lighting. Fashion styling by Ana Murillas pairs the gold jewellery with textured knitwear, while casting by Miguel Brana Campos introduces a diverse set of subjects to highlight the pieces. The campaign utilizes vertical framing to maintain a consistent, commercial look across all digital touchpoints.
Style
Vertical, Commercial, Clean
Industries
Color
Gold
Background
White Seamless
Context
E-commerce / Product
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