YSL Beauty

Dec 2024

YSL Beauty presents its Holidays 24 campaign, a series of visuals centered on the brand's seasonal collection. Featuring model Marta Hernandez, the project leans into a clean, studio-lit aesthetic defined by a neutral grey backdrop and high-contrast styling. Photographer Nicolas Valois captures the imagery with a polished, commercial edge, accented by the gold-toned hardware of the brand's signature Cassandre logo. Makeup artist Elise Ducrot rounds out the visual focus, highlighting the campaign's focus on seasonal gift-giving through a mix of photography and 3D render/CGI elements.

Vertical, Commercial, Clean, Polished

3D render / CGI

Cosmetics

Grey Seamless

Advertising Campaign