Totino’s
Ultimate Clothes
Brand
ProjectUltimate Clothes
Date
May 2026
Description
Totino’s presents Ultimate Clothes, a comedic commercial spot centered on a domestic interaction in a modern kitchen. The narrative follows a family dialogue sparked by a lighthearted dispute over shared apparel, captured through live-action technique and cinematic framing. Directed by Max Cooper for the agency Dentsu, the film utilizes natural lighting to highlight the contemporary kitchen setting. The production captures the interaction across a horizontal format, grounding the brand identity within a relatable, everyday scenario.
Style
Horizontal, Commercial, Cinematic
Industries
CPG / Packaged Food
Color
Golden Yellow
Camel
Background
Kitchen
Context
TVC / TV Commercial
Associated creatives
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