Totino’s
Gone
Brand
ProjectGone
Date
Jun 2026
Description
Totino’s captures a moment of domestic comfort in their latest commercial project, Gone. The spot features two characters sharing a snack in a living room setting, utilizing live-action technique to ground the narrative in a relatable, everyday environment. With creative direction from Dentsu Creative US, the production leans into a warm aesthetic, utilizing natural lighting and deliberate color grading to emphasize the cozy interior. Arcade Edit NY handled post-production and VFX, while Sonic Union and Premier Music Group oversaw the sound and music composition for the project.
Style
Horizontal, Commercial, Warm, Clean
Industries
CPG / Packaged Food
Color
Navy
Beige
Cream
Background
Living Room
Context
TVC / TV Commercial
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