The Earthshot Prize

Feb 2025

Justified Studio developed a comprehensive brand identity for The Earthshot Prize, a global initiative focused on environmental storytelling. The project establishes a multi-platform visual system that integrates bold graphic typography with structured geometric compositions to communicate the organization’s mission. The visual language leans into a clean, minimalist aesthetic, balancing polished motion graphics and animation with documentary-style live-action footage. Throughout the initiative's event materials and signage, the design utilizes a vibrant colour palette and consistent iconography to maintain cohesion across corporate and commercial touchpoints. The identity work spans various applications, from outdoor billboard displays to event-specific assets and digital portraiture. By pairing high-contrast typography with observational photography, the design emphasizes the connection between global innovators and their environmental solutions.

Horizontal, Clean, Commercial

Public Awareness

Brand Film / Corporate Video