BOK Financial
The Dark
Brand
ProjectThe Dark
Date
May 2026
Description
BOK Financial presents 'The Dark,' a corporate video production focusing on internal professional dialogue within a modern office setting. The project centers on a conversation between colleagues, utilizing a clean, live-action aesthetic to convey its financial messaging. Produced under the creative lead of Callie MacDonald, the spot employs natural light to maintain an authentic atmosphere throughout the corporate office interior. This horizontal commercial project highlights the brand's professional presence through a grounded, dialogue-driven approach.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Banking
Color
Medium Grey
Beige
Background
Office
Context
Brand Film / Corporate Video
Associated creatives
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