The Attico

Aug 2023

For their Fall 2023 campaign, Infinite Variety, The Attico delivers a masterclass in textural luxury and structural minimalism. Under the creative direction of Gilda Ambrosio and Giorgia Tordini, the campaign leans into a sharp, high-contrast aesthetic that feels both cinematic and rooted in traditional fashion editorial. Photographer Vito Fernicola captures a diverse range of silhouettes, oscillating between the raw, atmospheric beauty of brutalist architecture and the stark, surgical precision of a studio strobe environment. The visuals are defined by a recurring motif of a sleek, chin-length bob, which serves as a grounding element amidst a chaotic play of materials—think shimmering chainmail, tactile feathers, polished leather, and bold leopard-print knits. With art direction from Louis Burguet and expert styling by Emmanuelle Alt, the project successfully bridges the gap between commercial appeal and avant-garde artistry. The styling, elevated by Benjamin Muller’s hair work and Ana Takahashi’s makeup, emphasizes the interplay between oversized tailoring and intricate, body-conscious cutouts. By utilizing high-key lighting to highlight complex fabrications against neutral, minimalist backdrops, the campaign channels a sophisticated, modern narrative. This imagery does not merely showcase apparel; it constructs a world where industrial geometry meets high-fashion fluidity, proving that even the most varied collections can find cohesion through a singular, uncompromising vision.

Editorial, Vertical

Studio strobe

Luxury Fashion Houses, Fashion