The Attico presents its Beachwear 25 collection through a series of sun-drenched editorial portraits. Photographed by Purienne, the campaign follows model Jenn du Puy across arid coastal landscapes and sandy shorelines, anchoring the collection in a relaxed, warm-toned aesthetic.
The project leans into a nostalgic mood, utilising analogue film and natural light to capture the texture of the garments against organic settings. The imagery features a distinct golden hour warmth, highlighting the patterns and vibrant colour gradients throughout the collection.