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·Fall 2024 'Bags' Ad Campaign

Model with long blonde hair lying next to a large seal sculpture holding a purple handbag

Low-angle shot of Gabbriette Bechtel wearing a white faux fur coat and holding a white handbag for The Attico Fall 2024 ad campaign.

Zebra print leather handbag resting on a large glossy green pear prop against a neutral wall

Model with blonde bob wearing a textured grey knit top holding a light blue clutch bag against a warm brown wall

Model in black leather outfit and purple boots holding a purple handbag against concrete architecture.

Model with long blonde hair holding a shiny silver handbag over a large green pear prop in a domestic interior.

Model wearing a brown jumpsuit draped over a large bronze dolphin sculpture on a textured marble floor.

Model in black leather hooded jacket and tights holding a zebra print handbag while stretching leg high against modern architecture

Stack of four reflective metallic silver handbags displayed against a textured grey concrete wall surface.

Model with long blonde hair whipping past her face, embracing a large green pear-shaped prop while holding a silver metallic handbag

Model holding a reflective metallic silver handbag while wearing a grey trench coat and blonde hair in an editorial campaign portrait

Model standing indoors wearing a long black coat holding two small handbags with a large red frog sculpture outside.

Model standing over a large red ant sculpture holding a grey clutch bag against a textured brown background

Model with long blonde hair wearing textured coat and silver clutch seated against dark seal sculpture for The Attico

Glossy pink handbag hung over the snout of a dark brown seal sculpture against vertical drapes.

The Attico Fall 2024 'Bags' Ad Campaign 2024

About

The Fall 2024 campaign for The Attico serves as a masterclass in modern fashion editorial, seamlessly blending high-end accessory design with surrealist art direction. Under the vision of creative directors Gilda Ambrosio and Giorgia Tordini, the collection takes center stage through a series of striking visual narratives that prioritize texture and unexpected juxtaposition. Captured with precision by photographer Theo Liu, the images feature model Gabbriette Bechtel moving through spaces punctuated by large-scale, whimsical sculptures—ranging from glossy ants and giant pears to dark bronze seals. The photography leans into a mix of crisp natural light and calculated studio strobe techniques, creating an atmosphere that feels both grounded and dreamlike. Stylist Georgia Pendlebury creates a deliberate tension between the sleek, metallic finishes of the handbags and the tactile, voluminous nature of the apparel, while set designer Manon Everhard builds an environment where brutalist architecture meets playful, oversized art. Whether the model is mid-leap against a concrete facade or posing with a high-contrast zebra-print bag, the imagery remains rooted in editorial minimalism. This campaign successfully moves beyond standard product photography, instead presenting the bags as essential, sculptural components within a larger, highly curated aesthetic world that champions both fluid movement and sharp, geometric design.