TELUS, Apple: GOAT
Date
Apr 2023
Description
TELUS and Apple collaborate on this commercial spot, titled GOAT. The project utilizes live-action technique and clean, high-key studio lighting to frame subjects against a minimalist white background. Produced with post-production and VFX by Nice Shoes, the work maintains a high-contrast aesthetic that aligns with standard technology industry visual conventions.
Style
Horizontal, Commercial, Clean
Industries
Color
Pure White
Background
White Seamless
Context
TVC / TV Commercial
Associated creatives
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