Superbanka: Brand Identity

Brand

Superbanka

Date

Sep 2023

Description

Superbanka establishes a new brand identity for the skincare and beauty sector through a series of product photography and packaging design assets. The project features a minimalist visual language, utilizing bold geometric line illustrations and vibrant typography across a range of cylindrical cosmetic bottles and paper cartons. Executed with a clean commercial aesthetic, the design incorporates 3D render and CGI techniques to contrast matte packaging textures with sleek, reflective surfaces. Graphic design by Moscow Mule anchors the identity, which employs a distinct color palette of teal, orange, blue, and purple set against soft, monochromatic backdrops. The work emphasizes structural clarity and modern typographic layout in its presentation.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

3D render / CGI

Industries

Skincare

Color

Pure White

Background

Solid Colour

Context

E-commerce / Product

Associated creatives

Moscow MuleGraphic Design

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Superbanka: Brand Identity

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