Suncorp: Queensland Happens
Brand
Date
Jan 2025
Description
The 'Queensland Happens' campaign for Suncorp captures a series of domestic disruptions and wildlife encounters unique to the region. Produced through Rabbit and developed by Leo Burnett Australia, the project employs cinematic framing and natural light to document homeowners navigating unexpected scenarios, from lizard intrusions to falling coconuts. This live-action production maintains a clean aesthetic while highlighting the unpredictable nature of daily life in Queensland homes.
Style
Horizontal, Cinematic, Clean
Techniques
Natural light
Industries
Color
Navy
Beige
Jet Black
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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