Uber Eats
Beast Mode
Brand
ProjectBeast Mode
Date
Jan 2026
Description
Uber Eats brings its delivery infrastructure to the forefront in the 'Beast Mode' campaign, a spot that follows a courier navigating an urban environment. The project highlights the operational side of the service, featuring the courier on a bicycle outfitted with official delivery gear. Produced by Rabbit with creative direction from Special Australia, the commercial uses live-action cinematography to document the courier's journey through residential settings. Post-production and VFX were managed by The Editors, with sound design by Sonar, while the media strategy was supported by RX and EssenceMediacom México.
Style
Horizontal, Commercial
Industries
Fast Food
Color
Lime
Jet Black
Background
Street
Context
TVC / TV Commercial
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