Subway introduces a seasonal sandwich offering through this commercial campaign developed by Dentsu Creative Canada. The project shifts the focus to a festive menu, presenting a turkey sandwich layered with stuffing, gravy, and vegetables alongside a range of stylized, alternative characters.
The execution utilizes live-action technique and clean, polished lighting to highlight the textures of the ingredients. The cinematography balances the character-driven narrative, set within a restaurant environment, with detailed product shots of the seasonal sub.
