Starbucks: Holiday Roadtrip
Brand
Date
Aug 2023
Description
Starbucks captures the spirit of the season in this holiday commercial, 'Holiday Roadtrip'. The film follows diverse groups in snowy outdoor settings, focusing on moments of connection and shared warmth. Produced with creative direction from Big Spaceship and sound design by MAS-Music and Strategy, the production utilizes live-action technique to ground the narrative. Natural light and winter textures define the aesthetic throughout the spot.
Style
Horizontal, Commercial
Techniques
Natural light
Industries
Background
Street
Context
TVC / TV Commercial
Associated creatives
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