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Starbucks: Extra Mile

Date

Apr 2025

Description

Starbucks explores small-scale personal connections in this commercial spot, Extra Mile. The project features a live-action narrative set within a domestic cafe, centring on a brief, character-driven interaction between a customer and a barista. The production employs natural light and a warm colour palette to maintain an intimate atmosphere. Creative execution was led by the teams at Leo Toronto and MARTEL, with production handled by Scouts Honour.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries
Color
Forest Green
Jet Black
Background

Café

Context

TVC / TV Commercial

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