Starbucks: Caramel Frappucino
Brand
Date
Apr 2024
Description
Starbucks presents a dynamic commercial spot for the Caramel Frappuccino, featuring a sequence of high-contrast visuals that highlight the product. The film uses a warm color palette to capture rich close-ups of caramel pouring and textured arrangements of coffee beans. Directed through a blend of live-action techniques, the project moves between diverse environments including urban street scenes and outdoor settings. The narrative is punctuated by studio silhouette dancing and graphic flatlay shots, with an original soundscape provided by SoStereo.
Style
Horizontal, Commercial, Warm
Industries
Color
Rust
Caramel
Pure White
Context
TVC / TV Commercial
Associated creatives
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