Sprite introduces its latest beverage offering in the comedic campaign, The Fix. The commercial features a group of golfers on a driving range, centering on a moment where a well-timed refreshment provides an unexpected solution to a poor swing.
Produced by BRYGHT YOUNG THINGS, the live-action spot leverages a humorous narrative to highlight the brand's latest release. The production includes creative contributions from Majority, post-production and VFX by Covert, and an original music and soundscape score by BUTTER Music and Sound.
