SPARK Christmas 2025
About
Spark enters the holiday season with a campaign that moves between intimate, live-action domesticity and expansive digital worlds. Produced and animated by Supernormal, the project frames a narrative transition from a quiet, warmly lit living room to a purple-hued fantasy landscape filled with surreal characters and glowing crystals. Developed alongside Colenso BBDO NZ, the spot relies on a blend of live-action cinematography and VFX / visual effects to construct its environment. The aesthetic leans into a cinematic tone, balancing grounded holiday traditions with stylized animation to illustrate a journey of imagination.
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