Songzio: Songzio SS25 Men's Campaign

Feb 2025

Songzio’s SS25 men’s campaign frames the designer fashion collection through a series of surreal, theatrical tableaus. Captured by photographer Cho Gi-Seok, the series leans into cinematic and moody storytelling, blending high-contrast editorial photography with intricate VFX elements. The campaign features models Aldiyar Amangeldy, Gwonho Oh, Hyun Jun Kim, and Jeongjun Lee positioned within ethereal environments. These settings range from starry nocturnal backdrops and glowing constellation patterns to oversized botanical elements and textured monoliths. Stylistically, the work employs a blend of dramatic studio lighting, gritty textures, and warm, golden-hour tones. By incorporating artistic motifs and surrealist imagery, the campaign establishes a distinct, dreamlike atmosphere for the SS25 season.

Vertical, Editorial

Advertising Campaign