Songzio Songzio SS25 Men's Campaign 2025

Description

This vertical two-panel editorial campaign image for the Songzio SS25 Men's Campaign features five models dressed in black coats, captured mid-motion as they run in sequence across a raised platform. The top panel showcases a striking theatrical backdrop lit in warm golden tones, dominated by a large crescent moon face and exploding fireworks that scatter bright sparks across the sky. The lower panel displays a textured dark floating rock formation marked with a glowing constellation pattern and the Songzio brand name. The composition employs high-contrast cinematic lighting and dramatic staging, blending surreal fantasy elements with sharp fashion photography. Cho Gi-Seok photographed models Aldiyar Amangeldy, Gwonho Oh, Hyun Jun Kim, and Jeongjun Lee for this production.

Style

Editorial, Vertical, Cinematic, Warm, Golden Hour

Techniques

Natural light, VFX / visual effects

Industries

Designer Fashion

Color

Background

Sunset Sky

Context

Advertising Campaign