SkyBus presents the commercial video Get On It, a campaign highlighting the convenience of public transit. Developed with creative support from Dig Agency, the spot shifts from a surreal, abstract opening to a practical, comfortable transit experience.
The film, directed and produced by Eric Tom & Bruce, employs vibrant color grading and dynamic framing to maintain a playful, upbeat energy. The visual approach utilizes live-action technique and a warm, clean aesthetic to anchor the narrative.
