Sky Ride
York
Brand
ProjectYork
Date
Jan 2025
Description
Sky Ride brings community cycling to the forefront in this documentary-style film capturing the York event. The production documents a mass-participation ride along traffic-free city streets, highlighting the accessibility of cycling for participants of all ages. Developed with creative support from AdSmart from Sky, the live-action footage focuses on the movement of riders through the urban landscape. The visual execution utilizes a clean, high-visibility aesthetic to emphasize the scale and energy of the local cycling initiative.
Style
Documentary, Horizontal, Clean
Industries
Cycling
Background
Street
Context
Brand Film / Corporate Video
Associated creatives
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