Skoda

Shot At Home

Brand

Date

Nov 2024

Description

Skoda explores the intersection of imagination and automotive play in the commercial campaign, Shot At Home. The production features a live-action technique that follows a protagonist navigating a miniature SUV through a series of domestic obstacles, from a wooden desk to living room furniture. Developed in collaboration with agency Optimist and production house 100%, the film leans into a clean, humorous aesthetic. By utilizing bright, natural lighting, the work highlights the detailed scale of the toy vehicle against the backdrop of a home office environment.

Style

Humorous, Horizontal, Commercial, Clean

Industries

Luxury Automotive

Color

Medium Grey

Beige

Background

Home Office

Context

TVC / TV Commercial