Skoda: Surprisingly EV
Brand
Date
Oct 2025
Description
Skoda’s 'Surprisingly EV' campaign highlights the brand's latest electric SUV through a focused, cinematic narrative. The spot centers on a late-night interaction between two men on a residential driveway, grounding the vehicle in a relatable, modern domestic setting. Utilizing low-key lighting and precise, dramatic framing, the film emphasizes the clean lines of the automotive design while contrasting the quiet efficiency of an electric drivetrain. The production was steered by agency DDB Sydney, with production support from Rabbit and post-production by The Editors.
Style
Horizontal, Cinematic, Clean
Techniques
Low-key / chiaroscuro
Industries
Color
Jet Black
Pure White
Background
House
Context
TVC / TV Commercial
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