Skoda: Scary Animations
Oct 2025
Skoda introduces a playful, seasonal edge to its vehicle utility with the Scary Animations campaign. Developed by agency Havas CX Helia, the project transforms the car boot into a character-driven set piece, leaning into motion graphics to style the vehicle as a whimsical forest creature. The animation features a dark-themed forest backdrop, integrating a graphic 'boot beast' complete with fangs and a tongue. This commercial production, facilitated by Jelly, pivots from standard automotive marketing to incorporate nostalgic, interactive elements designed to engage audiences with promotional shopping voucher incentives.
Horizontal, Commercial, Graphic, Nostalgic
Animation, Motion Graphics
New Year's Eve, Halloween
Forest
Advertising Campaign, Social Media / Short Form Video