Skoda: Elroq

Feb 2025

Skoda introduces the Elroq electric SUV with a campaign that draws parallels between the adaptive behaviors of the natural world and modern engineering. The film pairs close-up observations of wildlife, such as a foraging chipmunk and a hummingbird in flight, with clean studio-lit sequences of the vehicle charging. Developed by FCB London, the spot utilizes high-end VFX and visual effects to integrate animal subjects into the automotive narrative. Production was managed by Outsider Editorial, with post-production services provided by The Mill London and Final Cut London. The cinematic presentation is supported by sound design and audio production from 12 Decibels and 750mph.

Horizontal, Commercial, Cinematic

VFX / visual effects

White Seamless

TVC / TV Commercial